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Naivasha Youth Group Innovates in Fish Industry Amid Economic Challenges

NAIVASHA: A young entrepreneurial group in Naivasha is tapping into the potential of the fisheries sector by introducing innovative fish products to the market, contributing to the local economy and addressing nutritional needs. With the support of Nakuru County and international partners, the Airstrip Blessed Youth Group has ventured into value addition, creating fish sausages, fillets, and burgers, which are sold in various counties, including Nyeri, Nairobi, and Narok. This initiative aligns with Kenya’s Vision 2030 agenda, focusing on agricultural transformation and increasing fish production through aquaculture.

According to Kenya News Agency, the fisheries sector in Kenya significantly contributes to the Gross Domestic Product (GDP) and job creation. In 2022, Kenya produced 173,741 metric tonnes of fish valued at Sh37.6 billion. However, production decreased slightly in 2023 to 161,000 metric tonnes, valued at Sh35.9 billion, mainly due to dwindling fish stocks. Lake Naivasha, a crucial resource for th
e sector, accounted for a significant portion of freshwater fish, with Tilapia species being the most common.

The Airstrip Blessed Youth Group, led by David Moody Agonga, began operations by pooling resources to start a business focused on fish value addition. The group, composed of 15 members, has been operational for two years and reports monthly earnings of approximately Sh60,000. Equipped with modern facilities at their plant in Viwandani ward, they aim to meet international market standards with support from the Food and Agriculture Organisation (FAO) and the Global Alliance for Improved Nutrition (GAIN) through the Sun Business Network (SBN).

As part of their growth strategy, the group plans to expand their product range to include fish flour and explore recycling fish waste, aligning with government efforts to promote sustainable fishing practices. However, challenges such as high electricity costs remain, prompting the group to consider alternative energy sources like solar power.

The government, t
hrough initiatives like the BETA Agenda, is bolstering the fisheries sector by promoting aquaculture, providing subsidies, and enhancing infrastructure. These efforts aim to address the country’s fish supply deficit, projected to grow by 2030. The agenda also emphasizes sustainable practices and empowers local communities, including women and youth, in value-adding activities to enhance the sector’s contribution to the economy.