Post: KNCCI Murang’a Advocates for Business Longevity Beyond Founders

Murang'a: The Kenya National Chamber of Commerce and Industry (KNCCI) Murang'a chapter has urged its members to focus on building businesses that can thrive beyond the lifespans of their founders.According to Kenya News Agency, during a breakfast meeting aimed at discussing business legacies and sustainability, Dr. Naomi Kagone, the chairperson of KNCCI Murang'a chapter, emphasized the tendency of business empires in Murang'a to falter following the demise of their founders. She stressed the importance of equipping successors with the necessary knowledge and opportunities to not only maintain but also expand these businesses.Dr. Kagone remarked, "We are here to share tips on how to sustain businesses, especially in the current volatile environment." She acknowledged the losses experienced by the business community during earlier widespread demonstrations but expressed optimism about the ongoing recovery. Furthermore, she urged the government to ensure a favorable business environment, especially for start ups and the manufacturing sector.Ndegwa Maina, chairperson of KNCCI Nyeri, highlighted the crucial role of business continuity for economic stability. He encouraged counties to harness their unique resources to maintain business vibrancy. "Basic information on how to sustain businesses will be attained through sharing of knowledge, research, and outcomes," he noted.Justus Amone, chairman of Turkana KNCCI, underscored the significance of building and growing brands sustainably and the exchange of ideas across counties. He also advised business leaders to avoid divisive politics, emphasizing, "We are one Kenya, one business community, and we should not be part of division and politics."Agnes Karingo, Deputy Director of Education and Public Awareness at the Anti-Counterfeit Authority (ACA), stated that the agency is collaborating with KNCCI to raise awareness about counterfeiting and the protection of businesses' intellectual property. She warned that counterfeiting jeopardizes business sustainability, lea ds to market losses, and poses risks to consumer safety. "In agriculture, for example, farmers may lose much of their produce if they unknowingly use counterfeit seeds or fertilizers," she explained.Karingo disclosed that recent operations have led to the seizure and destruction of consumer goods, including alcohol and cooking oil, valued at over Sh200 million. She assured the public of the ACA's commitment to safeguarding consumer safety and wellbeing.